SHOWROOM
Nestled in the historic heart of Melfi, rising on the slopes of Mount Vulture in Lucania, our Max Stanco showroom invites you to a private, exclusive setting where Italian craftsmanship meets profound heritage.
At its core stands the majestic Castello di Melfi, a Norman-Swabian fortress symbol of royal power, built in the 11th century, expanded by Frederick II, and the site of the famous Constitutions of Melfi. Its imposing towers and walls overlook the town’s noble palaces and ancient streets, blending medieval grandeur with timeless elegance.
From here begin some of Italy’s most iconic routes through Lucania: winding paths through volcanic landscapes, ancient abbeys, and olive groves, leading to the UNESCO World Heritage Sassi di Matera, just a short drive away, with its extraordinary cave dwellings and rock churches carved into the rock, a haunting masterpiece of human ingenuity spanning millennia.
The Max Stanco showroom in historic Melfi is a refined, intimate space with volt high ceilings and arched details, bathed in a warm palette of soft terracotta walls, sun-bleached ochre accents, sand beige, and muted taupe blue that echo the royal palaces of Lucania.
The floors feature subtle mosaic-inspired detailing, elegant geometric patterns in black ardesia tiles, that ground the space in Melfi’s ancient heritage.
Refined touches include handcrafted maiolica-inspired accents, textured natural fabrics on seating, polished brass hardware, and soft lighting that highlights the tactile quality of bespoke pieces, creating a private sanctuary of effortless elegance amid noble palazzi and the royal fortress.
The welcoming entrance level greets you with soaring high ceilings accented by subtle arched details, allowing soft natural light to pour in through historic windows that frame glimpses of Melfi’s ancient streets. The floor is a highlight: refined mosaic-inspired detailing featuring elegant geometric Roman motifs, classical borders, and subtle tesserae patterns crafted in natural stone and terracotta tiles, lending timeless texture, depth, and a direct nod to the town’s Roman ancestry.
Here, you’ll find more than just a collection, it’s an experience where timeless Italian luxury meets sustainable craftsmanship.
In a calm, sophisticated setting, the space connects deeply with Lucania’s heritage and refined tailoring traditions.
From the welcoming ground floor to the serene upper level, it’s the perfect place to explore, consult, and create, right in the heart of Melfi’s historic center, near the royal fortress and noble palazzi.
MAX STANCO
Via Vittorio Emanuele 32, Melfi, Italy.



